Advertisement Research

This magazine advert connotes a very vintage feel. With the coffee-like stained paper all cringled, the type of font, and the single cover itself being of the same mould. It explains the main information in its simpliest form, bold lettering to tell the audience's when this single would be released.

This is a very eye catching advertisement, which is very similar in the ways of the cinematography of the poster of a scary movie advert. The three men, all affected by the different forces (wind, fire and water) are sat in the chairs, which captures the whole photo, so it is the whole of the advertisement which is under focus. The bold font of the band also helps their fans to understand a their personality or see them development a new one through this advertisement.

The very dark Mise-en-Scene of this advertisement adds a lot of mystery to the poster, but its professional looks also adds to the bands solid and already established image. The font of the advertisement works really well with the dark background, and it helps pull attention to the piece, as its easy-on-the-eye and very persuasive.